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Media Release For The Cosy Shopper

MEDIA RELEASE

 

26/04/2009 – for immediate release

 

“More Mums should work from home” says Cosy Shopper entrepreneur

26/04/2009, Hertfordshire, United Kingdom

               

It’s a phenomenon that few people could have predicted.

 

Fulltime Mums, usually thought to have finished with their careers, are taking the business world by storm with their fresh ideas and home-based companies.

 

Entrepreneur and founder of the ‘Cosy Shopper’, Lisa Penn, says she believes that more UK Mums should consider working from their homes. “The reason I set up my own business was so I could do something that I really enjoy, and have the free time and flexibility around my children which you cannot get working for a company.”

 

Lisa believes that the secret to her success was discovering a gap in the baby marketplace that needed to be filled. “I looked at the baby bucket seats in the supermarkets, and they were usually so dirty and uncomfortable. I thought – what would I like to use? So I invented a protective seat cover with a matching blanket, that can be used on infant carrier seats and baby buckets to keep them warm and stop them from getting grubby.”

 

The Cosy Shopper is about to make an appearance on Dragons Den Online in June. To see how Lisa gets on visit her website.

 

Although Lisa understands that some fulltime Mums might feel apprehensive about starting their own companies, she says the key is confidence. “If you can raise a child, you can do anything!”

 

For more information on ‘The Cosy Shopper’ and Lisa Penn’s success as a fulltime Mum and businesswoman, please visit http://www.thecosyshopper.co.uk 

ENDS_________________________________________________________

 

Notes for Editors:

1.      Lisa Penn’s ‘The Cosy Shopper’ is a favourite of many celebrity Mums and has been a best-seller since its inception.

2.      Ms. Penn is happy to give interviews about her startling success, the new wave of ‘Mumpreneurs’ and tips for other fulltime Mums who might want to start a business!

3.      ‘The Cosy Shopper’ was a finalist in the London heats for the Mumpreneur 2008 Awards on ITV’s “The Morning Programme”

4.       The ‘Cosy Shopper’ retails at 24.99 and is available in a range of fun patterns and colours. The fleece is double-lined for extra warmth and comfort, and fits any supermarket baby bucket or infant carrier seat.

5.      Lisa will be filming with Dragons Den on June 5th and 6th.

 

Any press queries, interview requests or free sample requests should be directed toward:

Lisa Penn, founder of ‘The Cosy Shopper’

Tel: 01442 253230